A retail technology company.

Providing global merchants with innovative marketing and commerce services via the bCloud™ Commerce Platform.

Our current bCloud™ network spans 9 retail brands, 1000 stores and 7000 countertops in the Philippines, and sister networks in Thailand with more coming soon.

The bCloud Commerce Platform - A New and Innovative Retail Commerce & Marketing Platform

bCloud is a new and innovative retail commerce and marketing platform, extending merchant marketing and payment capabilities far beyond what they were built to deliver.

Description
  • bCloud™ . We supply merchants with a software overlay that connects the PoS to bCloud, facilitating the exchange of consumer identity and payment information.
  • bCODE™. A unique customer identifier, bCode, is linked to the customer mobile phone, allowing the customer to interact with the POS at time of check-out.
  • Deep Integration. The bCloud™ platform is integrated into the retailer POS, meaning that once a bCode is scanned, bCloud verifies all items in a customer basket and then can the customer instantaneously based on a set of pre-programmed campaign rules.
  • bCloud™ Console. We provide access to a web dashboard to generate campaigns, view reports and manage programs in real time.

Innovating bCloud Services

Adding items to the customer basket, with precision.

Stealth

Case study

Remit to Retail

Bringing SKU-specific control and marketing discounts to global remittances.

K42

Case study

Campaigns

Allowing our merchant partners and brands to create and manage high impact marketing campaigns and activiations, driving more customers into the store, increased basket spend and loyalty.

Rewards

Case study

Controlled SKU Spend for Corporate Partners

Our controlled-spend wallet allows for easy distribution of SKU-specific reward vouchers, for employees, members, beneficiaries and more.

OCG

Case study

Investment - OCG Payments

bDigital acquired control of a legacy payments network in Thailand, giving us access to thousands of touch points in merchants such as King Power and more. This network will be enhanced through the bCode™ platform and connected services in the near future.

Tell us about your project

Our offices

  • Hong Kong Headquarters
    Rm5, 17th Floor 80 Gloucester Road
    Wanchai, Hong Kong